IIRF Online > Marketing > Digital Marketing > Social Media Marketing > Certified Social Media Marketing Professional
Certified Social Media Marketing Professional by Vskills
Course Highlights
- Government Certification
- Certification valid for life
- Lifelong e-learning access
- Learning hours: 15 hrs
- Life Time Job Support
- Job Profile Tagging
Skills you will learn!
Curriculum
9 Topics
Course Overview
Traditional Marketing vs. Web Marketing
Objectives Target and Segmentation
Market Analysis
Positioning and Competitive Strategy
Social Media Sites as Opportunities
Social Media Site as Threats
Choose your Social Media Channels
Plan your Social Media Strategy
5 Topics
The Basics of Facebook
Understand Facebook s Edge Rank
Master Facebook s Insights Panel
Create a Facebook Ad
Use Facebook Groups for Lead Generation
5 Topics
The Basics of Twitter
Find potential Customers on Twitter
Build your Twitter Audience
Optimize your Efforts with Tweetdeck
Introduction to Twitter Ads
4 Topics
The Basics of Instagram
Find potential Customers on Instagram
Build your Instagram Audience
Monetize your Instagram Activity
5 Topics
Generate new Leads on Niche Social Media Sites
The Basics of Community Management
Empower your Audience
Engage your Audience
Moderate
4 Topics
The fundamentals of Blogging
Create Content with a Purpose
Build your E-mail List
Monetize your Blogging Activity
2 Topics
Create an Analytics Report Activity
Case Study: The Dark Knight Rises
Certified Social Media Marketing Professional
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