IIRF Online > Personal Development > Personal Brand Building > Digital Marketing > The Complete Digital Marketing Course - 12 Courses in 1
The Complete Digital Marketing Course - 12 Courses in 1 by Udemy
Master Digital Marketing Strategy, Social Media Marketing, SEO, YouTube, Email, Facebook Marketing, Analytics & More!
Course Highlights
- Grow a Business Online From Scratch
- Make Money as an Affiliate Marketer
- Get Hired as a Digital Marketing Expert
- Work From Home as a Freelance Marketer
Skills you will learn!
Curriculum
6 Topics
Course Overview
4 Best Free Digital Marketing Tools to Go Viral
Course Resources
FAQ's
Tip to Finish the Course in Half the Time
Digital Marketing Demystified in 5 Mins!
6 Topics
Market Research Intro
How to Find a Hungry-to-Buy Audience with 3 Simple Questions
How to Get Responses to Your Survey
How to Analyse Your Survey Results
How to Get Valuable Feedback Without Sending a Survey
Market Research - Assignment
8 Topics
Why Use Wordpress vs. Wix Weebly etc?
WordPress.com vs.WordPress.org
How to Make a Website in 10 Mins - Simple & Easy!
How to Set Up Your Business Email in 5 Mins
How to Add Your Domain Email to Gmail
How to Activate Your Free SSL Certificate in 1 Click!
How to Verify WHOIS Information [IMPORTANT]
Assignment - Set Up a Website
8 Topics
Why Market Your Business with Email?
How to Create a Mailchimp Account for FREE
SOLVED: Can I just use GMAIL to send emails instead of Mailchimp?
How to Add Opt-Ins & Pop Ups to Your Website for Free
How to Write Email Subject Lines That Get Opened
How to Create a Email Campaign with Mailchimp
Email Marketing Analytics
Assignment - Email Marketing
8 Topics
How to Write Faster with Artificial Intelligence
What is Copywriting?
The “AIDA” Formula
11 Tips for Writing Magnetic Headlines
How to Flip Features Into Benefits
5 Tips to Create an Irresistible Call to Action (CTA)
How to Write Like Your Customers Talk
Assignment - Copywriting
25 Topics
Introduction to SEO
An Overview of SEO
5 SEO Metrics to Measure SEO Performance
How to SEO Optimise Your Homepage
How to Add Your Website to Google Search Console
How to Improve Website Performance & Speed
How to Take the Google Mobile Friendly Test
How to Do Keyword Research: Steps & Strategy
How to Quickly Brainstorm 1000's of Keyword Ideas
How to Narrow Down Your Keyword List (Updated)
How to Assess Keyword Competition & Choose Target Keywords
How to Write Title Tags Search Engines Love
How to Skyrocket Clickthrough Rate with Meta Descriptions
How to Appear in the Google Image Search Results
Copy Optimization: Headings Tags Outgoing & Internal Links etc.
The Types of Backlinks That Really Matter and How to Get Them
How to Maximise Links for Your SEO Campaigns
How to Create Content That Generates Links & Social Shares on Autopilot
How to Leverage Authority Websites and Top of the Search Results
The Poster Boy Formula - Build Traffic Backlinks & Valuable Relationships
Student Q&A #1
Student Q&A #2
Local SEO: How to Rank Your Local Business in Google
Assignment - SEO
Quiz - SEO
19 Topics
YouTube Marketing Overview
How to Create a YouTube Channel (Personal or Brand)
The Best YouTube Tool Ever Made
How to Increase YouTube Subscribers by 400%
YouTube Marketing - 3 Simple Strategies
Video Gear - What I Use
How To Record and Edit Your First YouTube Video
How to Find Video Ideas with Competitor Analysis
How To Find Video Ideas With Keyword Research
How To Rank Videos Higher With YouTube SEO
How to Add Custom Thumbnails To Get More Views
How to Make Eye-Catching Thumbnails for FREE
How to Make a YouTube Banner for Free
How To Add YouTube Cards To Get More Views
How to Add YouTube End Screens to Get More Views
How to Use YouTube Comments to Get More Views
How To Monetize Your YouTube Channel
How to Use YouTube Analytics to Get More Views
Assignment - YouTube Marketing
15 Topics
Why Market Your Business on Facebook?
Facebook Page Setup
Facebook Icon & Cover Image
Facebook - What to Post?
8 Tactics To Get Your First Page Likes
Secret Way to Boost Page Likes
Facebook Competitions / Contests
Facebook Groups
Facebook Live
Manage Multiple Facebook Pages
Facebook Comments & Reviews
Update: Facebook Reviews are Now Recommendations
Facebook Insights
Solved: What's the difference between like/follows fans/followers?
Assignment - Facebook Marketing
15 Topics
Twitter Marketing - What You Will Learn?
Twitter Profile Setup
Twitter Accounts to Follow
Twitter Profile Optimisation
Twitter Features
Twitter - What to Post?
Twitter Followers
Twitter Hashtags
Twitter Polls
Pinned Tweets
Twitter Customer Acquisition
Twitter @Mention Influencers
Twitter on Your Website
Twitter Analytics
Assignment - Twitter Marketing
12 Topics
Why Market Your Business on Quora?
Quora Marketing Strategy
Quora Account Setup
Quora Account Optimisation
Build a List of Questions to Answer
Solved: Why is Quora hiding the question stats field?
Format Your Answers for Maximum Clicks
Quora Promotion
Find Blog Post Ideas with Quora
Quora Business Page Setup
Quora Analytics
Assignment - Quora Marketing
11 Topics
Why Market Your Business with Google Ads?
How Google Ads Works
Analyze Your PPC Competition
Google Ads Account Setup
Select the Right Campaign Type
Target Your Audience
Determine Bids & Budgets
Advanced Campaign Settings
Choose Profitable Keywords
Write Ads That Grab Attention
Assignment - Google Ads
29 Topics
Introduction
Google Analytics Glossary - Top 50 Terms
Google Analytics Overview
Google Analytics Demo Account
How to Set Up Google Analytics & Install the Tracking Code On Your Website
Update: How to Setup & Install Google Analytics 4 + Workaround
How Google Analytics Works
How to Add Backup Views
How to Add Filters to Reporting Views
How to Set Up Goals in Google Analytics
How to Set Up Ecommerce Tracking in Google Analytics
Main Tools for Analysis
How to Analyse Real Time Reports
How to Analyze Audience Reports
How to Analyze Acquisition Reports
How to Analyze Behaviour Reports
How to Analyse with Segments
How to Track Marketing Campaigns with Campaign Tagging
Campaign Tagging Example
How to Use Benchmarking Reports to Grow a Business
How to Set Up Custom Dashboards for In-Depth Analysis
How to Set Up Event Tracking in Google Analytics
Goal Value: Rule of Thumb for Assigning Dollar Amounts
How to Set Up Custom Alerts For Traffic Spikes/Drops
How to Remove Spam Traffic from Google Analytics
Use Machine Learning to Understand Your Data (Analytics Intelligence)
How to Manage Multiple Google Analytics Accounts
How to Link Google Adwords to Google Analytics
Assignment - Google Analytics
14 Topics
Instagram Business Account Setup
Follow These Instagram Accounts
Instagram Profile Image
Instagram Bio
Instagram Content Creation
Instagram Reposting
Instagram Followers Hack
Instagram Hashtags
Instagram Stories
Instagram @Mention Influencers
Instagram Spam
Instagram Analytics
Shopping on Instagram (New Feature)
Next Steps
10 Topics
Why Market Your Business on Pinterest?
Pinterest Account Setup
Pinterest Accounts to Follow
Pinterest Account Optimisation
Pinterest Account Verification
Pinterest Boards
Pinterest Followers
Pinterest Chrome Extension (Free)
Pinterest Graphics
Next Steps
9 Topics
Linkedin Account Setup & Optimisation
Linkedin Connections Hack
Linkedin InMail Hack
Linkedin Viral Posts
Linkedin Blog Traffic
Linkedin Groups
Linkedin Company Page Setup
Linkedin Ad Credits ($50 Free)
Next Steps
45 Topics
7 Keys to Facebook Advertising Success
Facebook Success Stories
How to Set Up An Advertising Account
Boost Posts vs. Ads Create Tool vs. Power Editor - Updated
Key Ad Policies (Facebook & Instagram)
Facebook Ad Structure
Create Your First Ad - Choose a Campaign Objective
Targeting by Location & Demographics
Targeting By Interests
Targeting By Behaviours & Connection
Ad Placements
Budgets
Ad Creative
Tips to Write a Winning Ad
Place Ad Order
Key Advertising Terms
Ad Reporting
How to View Your Billing Summary
Facebook Pixel
How to Install the Facebook Pixel for Apps
Website Custom Audiences
Email List Custom Audience
Page Engagement Custom Audiences
Video Views Custom Audience
Lookalike Audiences
Page Likes With Custom Audiences
Video Ads
Lead Ads
Instagram Ads
Dynamic Ads For Ecommerce
Collection Ads for Ecommerce
Canvas Ads
Offer Claim Ads
Local Awareness Ads - Updated
Event Response Ads
Power Editor
Easy Split Testing with Power Editor
Bulk Manage with Power Editor
Business Manager
Solved: Do I need to use Business Manager?
Business Manager - Roles & Permissions
Custom Conversions and Standard Events
Facebook Marketing Partners (FMP's)
How to Start a Facebook Ads Business
Next Steps
4 Topics
App Store Market Research
43 Ways To Promote Your App
Facebook Ads : App Install & Enggagement Ads
Google Ads : App Install & Engagement Ads
1 Topic
Access Old Content
3 Topics
You've Done It! ...12 Key Takeaways from This Course
How to Get Your Certificate of Completion
BONUS Lecture
The Complete Digital Marketing Course - 12 Courses in 1
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