IIRF Online > Marketing > Product Marketing > Product Management > Product Management: Building AI-Powered Products
Product Management: Building AI-Powered Products by Coursera
Course Highlights
- Explain the roles of an AI product manager and the required skills to manage a product lifecycle, and explore their daily routine.
- Conduct a skills analysis, examine AI opportunities and challenges, and use AI tools in product development and market reach expansion.
- Describe the AI value proposition, methods for communicating with stakeholders, the AI process, stages of AI product development, and the ROI of AI.
- Discuss AI integration into the product management lifecycle, AI’s impact and use cases, and strategies for commercializing AI products.
Skills you will learn!
Curriculum
27 Topics
Course Introduction
Role of the AI Product Manager
The Value Proposition of AI in Product Management
A Day in the Life of an AI Product Manager
Building the AI “Dream Team”
Communicating AI to Stakeholders
Challenges and Opportunities for AI Product Managers
The Return on Investment of AI
The AI Process
Why AI Product Development Projects Fail
Case Study: The “Frownies” Fiasco
Course Overview and Prerequisites
Lesson Summary: The AI Product Manager Environment and Role
Lesson Summary: AI Methods Challenges and Opportunities
Module 1 Graded Quiz: AI Methodology Opportunities and Challenges
Practice Quiz: The AI Product Manager Environment and Role
Practice Quiz: AI Methods Challenges and Opportunities
AI Impact in Everyday Life
Reading: How to Make the Most of this Course
Reading: AI Strategies: Goals and Roadmaps
Reading: AI Product Management versus Traditional Product Management
Hands-on Lab: Perform Skills Analysis
Reading: Overview of Current AI Courses and Certificate Programs
Reading: AI Product Development Infrastructure and Methods
Hands-on Lab: Analyzing Opportunities and Challenges in AI
Reading: Case Study: The “Frownies” Fiasco
Module 1 Glossary: AI Methodology Opportunities and Challenges
21 Topics
Stages of AI Product Development
AI Integration in Product Management Lifecycle
Key Measures of AI Product Management Success
AI's Impact Across Industries
AI Use Cases
Commercializing AI Products
Case Study: "My Toothcase" Success
AI Current Trends and Future Insights
Lesson Summary: AI Product Development Stages and the Product Management Lifecycle
Lesson Summary: AI Tools and Use Cases
Module 2 Graded Quiz: Integrating AI into the Product Management Lifecycle
Practice Quiz: AI Product Development Stages and the Product Management Lifecycle
Practice Quiz: AI Tools and Use Cases
AI in Career Planning
Reading: AI Support for Product Management Success
Hands-on Lab: AI Product Development Challenges and Opportunities
Reading: Tools for AI Product Managers
Reading: Commercializing AI Products: A Checklist
Hands-on Lab: Leverage AI Tools to Develop a Product
Reading: Case Study: "My Toothcase" Success
Module 2 Glossary: Integrating AI into the Product Management Lifecycle
5 Topics
Congratulations and Next Steps
Thanks from the Course Team
Final Exam
Reading: Project Overview
Final Project: Expanding Market Reach for AI Products
Product Management: Building AI-Powered Products
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