Do what you do but better - Introduction 
  Overview of cases we will talk about in this section 
  Improve processes - Introduction 
  DIY - internal logistics optimization – Introduction 
  DIY - internal logistics optimization – Solution 
  DIY - internal logistics optimization – Solution in Excel 
  DIY – the remaining processes 
  Use the right tools in the right manner - examples 
  Pricing – Psychology – Price vs Benefit 
  Pricing – Psychology – Fair Price 
  Pricing dilemma - case study 
  Pricing dilemma – Solution 
  What will be the effect of the price increase - Introduction 
  What will be the effect of the price increase – Solution – Impact on coffee only 
  What will be the effect of the price increase – Solution – Impact on boths 
  Optimize Working Capital – Introduction 
  Optimize working capital - Inventory analysis - Introduction 
  Optimize Working Capital – Inventory analysis – Solution 
  Operational Excellence – Introduction 
  Operational Excellence – Introduction to math for low cost models 
  Operational Excellence – Compound effect 
  Operational Excellence – Raynair vs regular airline - math behind the low cost m 
  Where can you learn more about low-cost busisnesses 
  Cross-selling & up-selling – General remarks 
  Cross-selling – Case Introduction 
  Cross-selling – Case Solution 
  Sell non-core assets - Introduction 
  Sell non-core assets – Cosmetics – Case Introduction 
  Sell non-core assets – Cosmetics – Case Solution for the Hotel 
  Sell non-core assets – Cosmetics – Case Solution for the Kindergarten 
  Expand your business – Introduction 
  Overview of cases we will talk about in this section 
  Penetrate existing markets / products – Introduction 
  Introduction to Expansion 
  Expansion of current model – Options 
  Saturating existing markets – Introduction 
  Saturating existing markets – Case Introduction 
  Saturating existing markets – Data for the case study 
  Saturating existing markets – Number of Stores 
  Saturating existing markets – Stores by concepts 
  Saturating existing markets – Concept & Space 
  Saturating existing markets – Solution in Power Point 
  Target new customers with existing products – Introduction 
  Restaurant Chain – How to define segments / target groups 
  Restaurant Chain – Example of segmentation 
  Target new customers with existing products – Fitness Clubs – Introduction 
  Target new customers with existing products – Fitness Clubs – Number of customer 
  Target new customers with existing products – Fitness Clubs – Final Solution 
  Enter new markets for existing products – Introduction 
  New products within old categories – Case Introduction 
  New products within old categories – Case Solution – Vaccum Cleaners estimation 
  New products within old categories – Case Solution – The rest in Excel 
  New products within old categories – Case Solution – Power Point 
  New products expanding brand – Introduction 
  How to expand the brand – Milk Producer – Introduction 
  How to expand the brand – Solution – Part 1 
  How to expand the brand – Solution – Part 2 
  How to expand the brand – Solution – Scatter Plot 
  Does it make sense to introduce new services or product – Introduction 
  Does it make sense to introduce new services or product – Solution – Part 1 
  Does it make sense to introduce new services or product – Solution – Part 2 
  Go up / down the value chain – When it makes sense 
  Go up / down the value chain – Zara 
  Capitalize on business assets – Introduction 
  Expand via M&A – Introduction 
  Expand via M&A – Plywood – Introduction 
  Expand via M&A – Plywood – Solution 
  Expand via M&A – Plywood – Calculation in Excel 
  Expand via M&A – Plywood – Power Point 
  Expand via M&A – Microsoft 
  Change the business model – Introduction 
  Change the business model – Netflix – General 
  Change the business model – Netflix – Details Part 1 
  Change the business model – Netflix – Details Part 2 
  Change the business model – What helps you to succeed 
  Change the business model – Disney – Chronological Changes 
  Change the business model – Disney – Value Proposition Change 
  Change the business model – Disney – Channels & Revenue 
  Build add-on business – Introduction 
  Build add-on business – Wordpress 
  Build add-on business – Shopify 
  Build entirely new businesses – Introduction 
  Build entirely new businesses – Amazon – AWS 
  Build entirely new businesses – Amazon – Amazon Prime 
  Sell some business units – Introduction 
  Change the business model – Introduction 
  Intrapreneurship – Introduction 
  Intrapreneurship – Google 
  M&A potential competitors – Introduction 
  M&A potential competitors – Altassian 
  M&A potential competitors – Adobe 
  Copy competitors that may disrupt you – Introduction 
  Copy competitors that may disrupt you – When you have to do it 
  Copy competitors that may disrupt you – Lufthansa 
  How to come up with business ideas and how to innovate your business 
  How to scale up a business – best practices from top firms