Course Highlights
  • Describe how to pitch with a purpose
  • Develop a strategy to maximise a short window of opportunity
  • Present your personal brand in a cogent way
  • Describe the role of scheduling in content and brand approach
  • Experiment with content creation for purpose
  • Produce a content strategy
  • Identify opportunities to engage and collaborate with others
Curriculum

5 Topics
Welcome to Week 1
Pitching with a purpose
Maximising your opportunities
Presenting your personal brand
Wrapping up Week 1

5 Topics
Welcome to Week 2
Scheduling
Content creation for purpose
Your content strategy
Wrapping up Week 2

5 Topics
Welcome to Week 3
Engaging and collaborating
Bringing it all together: Develop your style guide
Showcasing your work
Course revision and summary

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Brand Purpose: Marketing Yourself and Building Meaningful Connections

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