IIRF Online > Marketing > Digital Marketing > Google Analytics > Google Analytics for Beginners - Master Google Analytics
Google Analytics for Beginners - Master Google Analytics by Udemy
Learn Google Analytics - Become an Expert in Web & Marketing Analytics in this Best-Selling Google Analytics Course!
Course Highlights
- Set up Google Analytics in minutes and see how a website is performing
- Set up goals in Google Analytics to see a website's conversion rate
- Find out what pages of a website are the most popular
- Find out the age, gender and location of a website's visitors
- Find out which marketing activities are bringing in the most website visitors
- Go beyond the standard reports and learn advanced tips and tricks
Skills you will learn!
Curriculum
4 Topics
Course Overview
Google Analytics Overview
How to Set Up a Google Analytics Demo Account
Google Analytics Dictionary - The Top 50 Terms to Know
7 Topics
How to Set Up Google Analytics on ALL websites (WordPress Wix Shopify etc.)
A Note on Google Analytics 4 Setup
How to Add Reporting Views and Get a Back Up of Your Data
How to Filter Out Internal Traffic and Get Accurate Reports
How to Set Up Goals and See a Website's Conversion Rate
How to Add a Goal Value and See How Much a Conversion is Worth
How to Set Up eCommerce Tracking in Google Analytics
7 Topics
Real Time Reports - What's Happening On Your Site Right Now?
Audience Reports - Who are Your Website Visitors?
Acquisition Reports - How Are People Finding Your Website?
Behaviour Reports - What Are People Doing on Your Site?
How to Track Specific Marketing Activities with Campaign Tagging
Campaign Tagging (Step- by-Step Example)
How to Use Segments for Deeper Insights Into Your Audience
11 Topics
How to Set Up Custom Dashboards for SEO Site Performance & More!
How to Set Up Custom Reports (FInd Out Your Best Days to Post)
How to Set Up Custom Alerts (Get Emailed When Traffic Spikes & Dips)
How to Filter Out Spam Traffic and Get Accurate Reports
How to Use Machine Learning to Better Understand and Act on Your Data
How to Get Access to a Google Analytics Account (Work or Client)
Benchmarking Reports - Find out what your competitors are doing
How to Link Google Ads to Google Analytics for Remarketing Campaigns
How to Set Up Event Tracking and Track Click-to-Call Phone Numbers
How to Use the Top 6 Google Analytics Features
How Google Analytics Uses 'Cookies' to Collect Data About You
2 Topics
Conclusion & Next Steps
BONUS Lecture
Google Analytics for Beginners - Master Google Analytics
Related Google Analytics Courses
Thank You!
Your review has been submitted successfully.