Course Highlights
  • Evaluate the relationship between value propositions and buyer motivations.
  • Build and deliver a value proposition as a way to secure customer commitment.
Curriculum

10 Topics
Welcome to Selling With Confidence
Showing the Value Introduction
Value Propositions
Selling Business Value
Course Syllabus: Selling with Confidence
Value Proposition Examples
Three Keys of Value-Based Selling
Building a Business Value Pitch
Understanding Business Value
Value Propositions

8 Topics
Overcoming Objections Introduction
Handling Customer Dissatisfaction
Objection Handling
A Guide to Handling Difficult Customers
Common Sales Objections
Dissatisfied Customer Scenario
Handling Customers and Objections
Responding to Objections

9 Topics
Closing the Deal Introduction
Keeping Control of the Call
Gaining Commitment
Course Close
Control Sales Conversations
How to Close a Sale
Closing the Deal
Controlling a Call
Types of Closing Approaches

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Selling with Confidence

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