Course Highlights
  • A sound introduction to the world of Products
  • Understand value and the value management journey that is critical to the lifecycle of all products
  • Understand the Adaptive Productizing Process, a leading framework for product innovation
  • Learn the nuances and career track of the Product Manager role
  • Comprehensive exploration of product management fundamentals
Curriculum

1 Topic
Introduction to Product Management Fundamentals

9 Topics
Product Management Fundamentals - Getting Started
What is a Product?
Difference between a Product and a Service
Moving from Services to Products
The Product Manager Mindset
What is the Product Lifecycle?
What is Product Management?
Review & Recap
Chapter Quiz

9 Topics
What is Value?
What is Value Management
Understanding Value
Creating Value
Capturing Value
Communicating Value
Delivering Value
Review & Recap
Chapter Quiz

9 Topics
What is The Adaptive Productizing Process?
Market Analysis
Strategic Planning
Product Planning
Go To Market
Sales Enablement
Delivering Delight
Review & Recap
Chapter Quiz

8 Topics
Role of a Product Manager
PM Interlock with organizations
CEO of the Product!
Anatomy of a Product Manager
Career Path of a Product Manager
Who is a Product Leader?
Review & Recap
Chapter Quiz

1 Topic
Final Exam

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Product Management Fundamentals

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