IIRF Online > Marketing > Branding > Reputation Management > Personal Branding Path To Top-1% Personal Brand
Personal Branding Path To Top-1% Personal Brand by Udemy
Professional personal branding: Brand yourself to become a top 1% influencer, and grow through personal branding.
Course Highlights
- Use personal branding to create a self-branded business and gain financial independence
- Monetize your self-branded business
- Learn the different personal branding paths to get recognized as a thought leader in your niche
- Set up and run a podcast or YouTube show to boost your personal branding and position you as an influencer
- Branding yourself as an authority with a book and a bestseller status
- Use effective ads and email marketing to grow more rapidly and create a stronger personal brand
Skills you will learn!
Curriculum
3 Topics
Personal branding welcome and a couple of helpful analogies
Subtitles video quality your certificate tips on watching & common course Q&A
Your personal branding ladder or pedestal. Plus fakers vs. true influencers
6 Topics
Traffic and growth path for your personal branding
Client case study: Choosing an influencer niche and monetizing it
What is a niche and examples of companies that grew big after dominating niches
Personal branding niche strategies and examples of success stories
Music niche example for how to plan first steps to build a personal brand
Template for you to create your personal branding business plan
3 Topics
Worst monetization strategies
Ok monetization strategies
Best monetization strategies for a personal brand business
3 Topics
Your personal brand name
Your personal brand picture
How your domain name can be a part of your personal brand storytelling
11 Topics
Section introduction to the reputation management section
LinkedIn for personal branding
Using social media for personal branding
How to get featured and interviewed and have that rank in Google for your name
AboutMe as your online resume for personal branding
YouTube videos for reputation management
Amazon author page to help your personal branding
Making your images rank in Google
Removing bad pages with negative things to say about you
Funny experience - search your name on Google Keyword Tool
One place to put all your important pages and share
6 Topics
Show introduction for personal branding
Show goals and what is possible to achieve
Advanced content repurposing with strategies that work today & in the future
Show monetization
Should the show be daily weekly or monthly?
Example of a newsy and evergreen topic
4 Topics
Live show to boost your personal branding - section introduction
Good practices for a successful live show
How to go live on YouTube and Facebook at the same time
Restream.io
10 Topics
Instagram marketing section introduction
Different possible posts on Instagram
How the feed algorithm works and tips to take advantage of it
Explore and discover algorithm and how to go trending
Instagram reels
Carousel posts when and how to use them for most engagement
Introduction to Instagram stories
Whom you should follow and network with
Case study of hiring influencers for Instagram marketing
Enabling insights
20 Topics
TikTok section introduction
Explaining the accounts shown in this course
First thing after you create your account - correctly creating a screen name
Importing your friends to build up an initial audience
What to expect when you are just starting out
Using TikTok hashtags
Example how I find many good hashtags and use them
Results of posting 24 hours later - 200 views!
Joining TikTok challenges and trending hashtags
Networking commenting liking
Influencer marketing for Fiverr what when it is too early
Stand for your phone
Microphones
TikTok ad account setup
Creating your first ad
Setting up an ad with the more advanced options
Troubleshooting
My ad results - 0.15/follower
Showing more results of what it took to get 1000 followers
The big strategy for growth using ads
4 Topics
Introduction to creating a book for your personal brand
How to write many books and become a bestseller even if you are a bad writer
Main ways people will discover your book
Free and paid options for recording your book
8 Topics
Introduction to the Udemy section
Where to sell courses and how much you can expect to make in Elearning
In what topics are you expert? Where can you make "best in class" course?
How to research market demand and how much you can make
40-point course quality checklist
How to create a course outline
Structure courses so after they finish your current course can recommend next
Niche dominance on Udemy
5 Topics
My case study - how I grew my personal brand (the beginning)
First success: mobile apps for entrepreneurs
YouTube
Books
Building a personal brand through Udemy
4 Topics
5-20% of your time to work ON IT vs. IN IT
Experimentation vs. focus - how much of each
How I prioritize tasks out of my many sub-businesses and 200 diff offerings
List of 46 productivity fields to work on
2 Topics
How to create your website
How to find a good domain name
2 Topics
Overview of Facebook marketing for a self-branded business
Facebook page strategy for ads and automated growth for a personal brand
5 Topics
Introduction to using memes
How to begin finding viral memes to post on your social media
How to create your own image memes in minutes and for free
How to create your own gifs to go viral
How to make clients who love your business promote you with sharables
11 Topics
LinkedIn as your reputation management on online resume
Professionally branding your 2 LinkedIn images
Updating your byline to promote your business or brand you
How to create a nice summary for your LinkedIn profile
LinkedIn recommendations
LinkedIn endorsements
Experience publications and other important sections of your LinkedIn profile
Many additional LinkedIn profile sections you can create
Five hundred contacts and managing your connection requests
Participating in LinkedIn groups
Your LinkedIn feed
2 Topics
Course conclusion quiz
The end of this personal branding course! Thank you for being an amazing student
Personal Branding Path To Top-1% Personal Brand
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