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Mastering Amazon Ads (AMS) for KDP Book Publishing by Udemy
Amazon Book Advertising - The Complete Guide to Get Your Campaigns Started and Lower Your ACOS Through Optimization
Course Highlights
- The platform of Amazon Advertising
- How to create an Amazon Advertising account
- Best practices for Keyword Research
- How to create Keyword, ASIN and Category Campaigns
- How to optimize campaigns for a more targeted approach
- 5 Reasons why your ACOS is too HIGH and How to Reduce it
- Why broadening into international markets is super important to consider
Skills you will learn!
Curriculum
1 Topic
The Mindset of Amazon Advertising
2 Topics
Introducing the Platform
Advertising Options
1 Topic
Finding Keywords For Your Campaigns
8 Topics
How to Create and Auto Campaign
How to Create Broad and Phrase Keyword Campaigns
How to Create Category and ASIN Campaigns
How to Optimize Amazon Ad Campaigns
Reasons Your ACOS is to High and Strategies to Lower Your ACOS
How to Generate Amazon Ad Reports for Campaign Performance
Using Amazon Ads to Launch Your Book
When to Start and End a Campaign
2 Topics
Expand Your Amazon Advertising
New Book Advertising for Amazon Australia - Very Low ACOS
5 Topics
What to Expect on Advertising Costs in the First 30 Days
Update - January 2023 Campaign Review
Update - February 2023 Capaign Review
Update - May 2023 Campaign Review
Update - Dec 2023 Campaign Review
2 Topics
Udemy Course Instructor Profile Resource and Other Self-Publishing Courses
Summary of Course
1 Topic
Bonus Lesson
Mastering Amazon Ads (AMS) for KDP Book Publishing
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