Course Highlights
  • Launch a Bestselling Book on Amazon
  • Research the Supply and Demand for Books in Your Niche
  • Drive Email Sign-Ups From Your Book — Even If They Don't Buy
  • Generate More Exposure on Amazon w/ Simple Content "Hacks"
  • Choose the Right Keywords and Categories to Find More Buyers
  • How to Write a Killer Book Description That Sells
  • Price Your Book for Sales, Profit, and Perceived Value
  • Set up Your Free Amazon Author Central Page
  • Build a Team of Launch Ambassadors
Curriculum

13 Topics
Why Amazon? Setting Up Shop Inside The World's Largest Store
The Planning Stages: Failure to Plan is Planning to Fail
Market Research: Information Supply Demand and Opportunity
Reviewing Competing Titles: The Good Bad and Ugly
Writing the Book: Finding a Writing Process That Works
Are They Your Customers or Amazon's? A Bonus for Readers
Content "Hacks" to Gain More Exposure in Amazon
Building Buzz: Anticipation Ambassadors and Accountability
Proofreading and Editing: Building a Professional Final Product
Formatting for Kindle: Best Practices and Mistakes to Avoid
Picking a Winning Title (With the Help of Keyword Data)
Creating an Eye-Catching Cover: First Impressions Count
Uploading Your Own "Customer Images"

9 Topics
Intro to Uploading to Amazon
Pros and Cons of KDP Select: Exclusivity Has Its Upsides
Your Book Description: The Overlooked Silent Salesperson
Selecting Your Categories and Keywords for Maximum Exposure and Influence
Keyword and Category Research 2.0
Pricing Your Kindle Book for Sales Profit and Perceived Value
Amazon Author Central: Your Free Sales Page That Many Authors Overlook
Creating a Paperback Version to Look Like a Professional Author
Ready to Publish!

16 Topics
Ready for Takeoff? Launch Phase Intro
Your ONE Job During Your Book Launch
Collecting Pre-Launch Reviews: The Critical Social Proof Element
A Free or Paid Launch? Why "No-Name" Authors Should Consider a Free Promotion
Free Promo Sites and Facebook Groups: Cast a Wide Net
Email Outreach Part 1: Gmail and Streak - Smart Personal Outreach
Email Outreach Part 2: LinkedIn - Work Your Connections
Freebie Sites: Feed the Freeloading Hoards
Your Own Platform: Website and Email Hacks
Social Media: Think Beyond Just Your Personal Network
Using Other Platforms and Audiences to Expand Your Reach
Turning Your Inbound Email Into a Marketing Weapon
The Crucial Transition from Free to Paid
Bonus: Engineering a 20000 Download Kindle Launch
What's Next? The Post-Launch Phase
The 6-Step Formula for a Killer Book Description

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Kindle Launch Plan: Publish and Market an Amazon Bestseller

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