Course Highlights
  • Understand and apply all the core concepts of Entrepreneurship
  • Tell the difference between the realities of Entrepreneurship & the common myths
  • Assess their own personality through the lens of Entrepreneurship & know how to find partners that have what they are lacking
  • Focus in on the key traits and aspects needed to be successful as an Entrerpreneur
  • Understand the Optimistic Deterministic framework of the future
  • Understand and focus their Entrepreneurial efforts according to the correct venture process flow
  • Align their efforts with the correct type of entrepreneur they want to become
  • Understand the roles and expectations from them as their idea conceptualizes and grows
  • Pick between what type of business best suits them
  • Understand the concept of business modeling, and how new business models are creating exponentially more opportunity
  • Understand and apply the concept of Scalability as an assessment tool
  • Understand the correct & factual nature of business idea creation and set their expectations realistically
  • Assess what skills and passions they have and apply them towards ideation
  • Use 3 common techniques to come up with great business ideas
  • Use 5 different techniques for easy validation of a business idea
  • Understand the core concepts behind the Lean Startup Framework
  • Understand how to create a pitch experiment & MVP based off their business idea
  • Understand what options are available for financing their business
  • Plan a strategy for attracting and pitching angel investors and venture capital
  • Assess the viability of taking a small business loan and whether or not this is a good option strategically
  • Generate business ideas that are insightful and actionable
  • Understand business dynamics as they relate to idea generation
  • Analyze 4 different sections of the business value chain for potential opportunities
  • Understand the 5 different types of core innovation and how to apply them
  • How to objectively assess their skills, passions, hobbies, & interests
  • Understand the difference between business types and which one to aim for
  • Use common techniques like problem identification to come up with ideas
  • Use advanced techniques like disintermediation, local modifiers, market enablers to craft ideas
  • Understand how to apply new, disruptive business models like Saas, Sharing economy, & PWYW
  • Create business ideas that are not only specific but are complete
  • Quickly evaluate and re-prioritize ideas based off 5 dimensions
  • Understand the value of their ideas and what to focus on first
  • Bring context into their environment and not get discouraged
Curriculum

4 Topics
Overview
Join our community on Slack!
Get matched to other entrepreneurs using our companion app
Review sheets; activities; resources - all in one PDF

7 Topics
Myths about entrepreneurship
Common personality traits
The most important trait of all
Age & Entrepreneurship
ACTIVITY: Test your Entrepreneurial Aptitude
Test your understanding of entrepreneurs
Section 2 review material

8 Topics
Intro to Section 3
The entrepreneurial mindset
Understanding the business life cycle
The different types of income
The process of opportunity recognition
RESOURCES: Suggested reading for Entrepreneurship
Section 3 review material
Core concepts & Terms

7 Topics
Intro to section 4
Lifestyle entrepreneurs
Side businesses
Startup founders
Social entrepreneurs
Section 4 review material
Do you understand the different types of entrepreneurs?

8 Topics
Intro to section 5
Service vs. Product businesses
What is a business model?
Old business models
New; disruptive business models
Scalability
Section 5 review material
Review of core business concepts

8 Topics
What is validation?
Surveys
Talking to experts
The lean startup framework
Pitch experiments
Creating an MVP
Section 6 review material
Validating your ideas

10 Topics
Know your options
Bootstrapping
FFF & Angels
Equity & Debt
Loans
Venture capital
Incubators
Business plans & One pagers
Section 7 review material
Fundraising

4 Topics
Your most important tool - the scratchpad
ACTIVITY: Idea lister builder
WORKSHEET: Idea Lister Builder
Section 8 review material

6 Topics
The idea equation
Areas to isolate & target
5 types of innovation
Recap of idea dynamics
Section 9 review material
Concepts from Section 9

12 Topics
Intro to Section 10
The Fit quadrant: Hobbies & Passions
The Fit quadrant: Skills & Experiences
ACTIVITY: Hobbies; Passions; Skills; & Experience
WORKSHEET: Hobbies; passions; skills; & experience
ACTIVITY: List out your goals
WORKSHEET: Fill out your goals
The 3 business types: Pick yours
How good does my idea have to be?
The Eureka Myth
Section 10 review material
Making it fit

9 Topics
Problem-based business ideas
Wouldn't it be great if
Imagine the future
Reverse imagination
The Fit generator
Cater to power users
Reposition Good / Fast / Cheap
Section 11 review material
Ways of coming up with ideas

11 Topics
Saas: Software as a Service
Subscriptions & Memberships
PWYW: Pay what you want
The sharing economy
Marketplaces
On Demand
Curated Boxes
DTC: Direct to Consumer
Crowdsourced catalogs & inventory
Section 12 review material
Business models

6 Topics
Intro to Section 13
Matching Fit
Sustainability
Path to validation
Section 13 review material
Evaluate & test

1 Topic
Bonus Lecture

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Intro to Entrepreneurship: Get started as an Entrepreneur

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