Curriculum

12 Topics
Course Introduction Foundations of Fundraising and Development
History and Impact of Philanthropy in the US
Terminology of Fundraising and Philanthropy
Ethics and Guiding Principles of Confidentiality
The Donor and Development Process (Part 1)
The Donor and Development Process (Part 2)
Campaigns and Opportunities
A Note From UC Davis
Readings
Module 1 Quiz
Learning Goals
Fundraising

13 Topics
Introduction to Case for Support Prospect Identification and Annual Giving
Case for Support (Part 1)
Case for Support (Part 2)
Prospect Identification & Building Constituents (Part 1)
Prospect Identification & Building Constituents (Part 2)
The Annual Fund: Building a Base of Support (Part 1)
The Annual Fund: Building a Base of Support (Part 2)
Readings
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Module 2 Quiz
Case For Support
Critique a Case for Support (Activity)
Prospective Donors

14 Topics
Introduction to Major Gift Planned Giving Foundations and Corporate Giving Programs
Major Gift Development Programs (Part 1)
Major Gift Development Programs (Part 2)
Major Gift Development Programs (Part 3)
Planned Giving Programs (Part 1)
Planned Giving Programs (Part 2)
Foundation and Corporate Giving (Part 1)
Foundation and Corporate Giving (Part 2)
Readings
Module 3 Quiz
Curious Chameleon Infographic
Appeal Letter Critique (Activity)
Securing an Appointment (Activity)
Women and Philanthropy

13 Topics
Introduction to Donor Relations and Fundraising Campaigns
Stewardship and Recognition Programs (Part 1)
Stewardship and Recognition Programs (Part 2)
Campaigns: Overview & Pre-planning (Part 1)
Campaigns: Overview & Pre-planning (Part 2)
Campaigns: Opening & Closing a Campaign (Part 1)
Campaigns: Opening & Closing a Campaign (Part 2)
Foundations of Fundraising and Development Course Summary
Readings
Module 4 Quiz
Proposal Letter
Thanking a Donor
Self-Reflection

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Fundraising and Development Foundations

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