Course Highlights
  • By the end of this course you'll develop the most effective mindset to take when constructing cold emails
  • You'll have proven plug and play scripts you can begin using today
  • You will learn step by step methodologies to isolate key stakeholders inside enormous companies
  • You'll have a blueprint to find anyone's contact information in the world
Skills you will learn!
Curriculum

12 Topics
Welcome I'm Scott
Introduce Yourself!
Get Organized
Identifying Companies For Your Hitlist
Importance of Finding The Right Stakeholder
Mining LinkedIn
Company Website
Your Personal Network
Informational Cold Call
Articles and Press Releases
Twitter
Previous Employees

9 Topics
Why Approach Via Email First?
Rapportive
Mailtester
Jigsaw
Emails For Corporations
Snapbird
Toofr
Other Tactics
Why to Avoid LinkedIn Messaging

3 Topics
The Copywriter's Cold Email Mindset
Crafting Subject Lines
Using the Proper Address

7 Topics
Length
Tone
Avoiding Declarations
Personalization Techniques
Spacing
Email Address and Signature
Exclamation Points and Smiley Faces

9 Topics
The Bandage Email Formula
The Bandage Email For Freelancers
Script and Breakdown
The Multiple Internal Reference
Creating an Internal Referral
The Personalized Screencast
The Custom HTML Attachment
Buyer's Mentality Approach (Great for Local Businesses)
Event Based Cold Emails

6 Topics
Attachments 101
Vocabulary Calibration
Capitalization Underlining and Bolding
Proposing Coffee or Lunch
Time Commitment Assumptions
Phrases to Avoid

6 Topics
Mindset When This Happens
The Best Way to Follow Up
Tools to Use
Cadence
If You Still Don't Receive A Response
Continuing Education

7 Topics
Section 1 Slides: Finding the Correct Person to Email
Section 2 Slides: Finding Anyone's Email Address
Section 3 Slides: Mindset Subject Lines and Address
Section 4 Slides: Cold Email Rules of Thumb
Section 5 Slides: Winning Scripts and Formulas
Section 6 Slides: Cold Email Don'ts
Section 7 Slides: Dealing With No Response

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Crack Cold Emailing to Increase Sales and Grow Your Business

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