IIRF Online > Personal Development > Influence > Persuasion > Certificate in Persuasion and Motivation in a Digital World
Certificate in Persuasion and Motivation in a Digital World by Upskillist
Develop valuable skills for effective digital communication and influence in today's digital landscape. Enroll now to unlock your potential and succeed in the digital world.
Course Highlights
- Investigate popular frameworks for persuasion and motivation
- Explore techniques to motivate persuasion in respect of Ethos, Pathos and Logos
- Structure message sequencing and timing for optimal impact
- Facilitate simplified decision-making
- Apply persuasion techniques to encourage repeat purchases
Skills you will learn!
Curriculum
8 Topics
Introduction to Digital Persuasion and Motivation
Frameworks for Persuasion
Know your Audience
Life stages Life events and Culture
Needs and Motives
Building Credibility
Persuade with Logic
Message Understandability and Attention
8 Topics
Message Sequencing
Timing
Presenting Choices
Simplify Decision-making
Social Mechanisms or Persuasion
Motivation Techniques
Encourage Repeat Purchases
Reward Program Success Factors
Certificate in Persuasion and Motivation in a Digital World
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