Course Highlights
  • Work out what you want to say quickly and painlessly
  • Craft clear, concise, compelling business documents - from emails to reports
  • Grab and keep your readers' attention with powerful messages
  • Structure your writing for maximum impact
  • Achieve a professional tone of voice in your writing
  • Identify and eliminate tech talk and off-putting business jargon

Curriculum

5 Topics
Introduction: is this course for you?
How to adopt an appropriate tone of voice
Tone of voice: an example
Writing in a global market: cultural factors that affects your writing style
How to achieve a professional writing style: summary

5 Topics
What is your point? The importance of knowing your "lede"
The three questions you need to ask before writing
How to order your ideas when writing to persuade
How to signpost your writing to guide your reader to your main points
How to identify and foreground your key message: summary

5 Topics
Leave out the parts readers skip
How to write more readable sentences
Clarity and concision: words and phrases
Communicating your expertise: how to spot and minimise tech talk
How to write clearly and concisely: summary

4 Topics
How to make your writing more active and less passive - and why you should
How to add warmth to your words with power pronouns
Jargon: how to spot and minimise biz babble
How to connect with your reader: summary

3 Topics
Polishing and proofreading like a pro!
How to write more quickly and efficiently
Download your certificate for completingBusiness Writing for Busy People

1 Topic
Bonus lecture

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Business Writing For Busy People

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