Curriculum

10 Topics
Course Introduction
Introduction to Business Plans
Get acquainted with our freelancers
Specialization Overview
Capstone Project Details
About CalArts and Extended Studies
Forum Guidelines
Academic Integrity
Requesting Peer Reviews
Meet and Greet

13 Topics
Find a Problem with a Hungry Audience
Understanding and Sizing Your Market
Spy on the Competition
Design Your Solution
Build Your Persona
Research Your Ideal Customer
Problem and Ideal Target Customer (Page 2)
Market Sizing
Market Research & Sizing (Page 3)
Step 3 - Assess the Competition
Competition (Page 4)
Discover your customers
Solution (Page 5)

8 Topics
Business Finance
Business Inputs Walkthrough
Could you give yourself a raise?
Testing additional assumptions
Adding more complexity to your inputs
Runaway 3: Design your business budget
Runway 3 continued
Financial Plan (Page 7)

6 Topics
Preparing Your Business Plan
Branding
Pitch your solution
Add Your Branding
Branding (Page 1 and entire document)
Pitch & Positioning (Page 6)

5 Topics
Risk Management
Passwords & Account Management
Rajib on facing and overcoming obstacles
Nick on balancing finances
Risks (Page 8)

3 Topics
Making a Go/No Go Decision
Go or No Go? (Page 9)
Self Evaluation (Page 10)

9 Topics
Evaluating a Business Plan
Giving Useful Feedback
Socks' words of encouragement
Nick's words of wisdom
Rajib's parting advice
Conclusion
Next Steps
Capstone Project Submission
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