IIRF Online > Marketing > Marketing Analytics & Automation > Marketing Automation > The ActiveCampaign & Interest Driven Sales Funnels Course
The ActiveCampaign & Interest Driven Sales Funnels Course by Udemy
How To Use ActiveCampaign To Build Automations That Automatically Gauge Your Subscribers Interests So You Can Sell More!
Course Highlights
- How to create lists & forms, design emails, and build incredible automations with ActiveCampaign so you can multiply your business with marketing automation
- How to split test campaigns and automations to improve open and click-through-rates
- How to track the pages your subscribers view, the links they click, the products/services they buy and then how to engage with them based on those activities by applying the appropriate tags
- Ultimately, how to build an Interest Driven Sales Funnel. A “machine” that automatically gauges your subscribers’ interests so you can better relate and sell more!
Skills you will learn!
Curriculum
2 Topics
1.1 - ActiveCampaign and Interest Driven Sales Funnels Intro
Personal Request
3 Topics
2.1 - Intro to AC
2.2 - AC Dashboard
2.3 - Advanced Settings
1 Topic
3 - Tags
4 Topics
4.1 - Create a List
4.2 - Custom Fields
4.3 - AC Forms
4.4 - Editing Contacts
3 Topics
5.1 - Email Builder
5.2 - Message Variables
5.3 - Conditional Blocks
3 Topics
6.1 - Standard Campaigns
6.2 - Split Test Campaigns
6.3 - List Segmentation
10 Topics
7.1 - Intro and Triggers
7.2 - Actions
7.2.5 - NOTICE - AC Dashboard
7.3 - Basic Automation Strategy
7.4 - Straight Line Automation
7.5 - Lead Magnet Delivery
7.6 - Multiple Lead Magnets
7.7 - Purchase Automations
7.8 - Upsell Automations
7.9 - Keeping Things Organized
6 Topics
8.1 - Intro and Wait Until
8.2 - If/Else Actions
8.3 - Goals
8.4 - Webhooks and Zapier
8.6 - Math and Points
8.7 - Automatic List Cleansing
11 Topics
9.1 - Interest Driven Sales Funnel Overview
9.2 - Interest Driven Automation Overview
9.3 - The ACTIVE Tag
9.4 - Mac Daddy
9.5.1 - Lead Magnet
9.5.2 - Main Series
9.5.3 - Add Tag LOOKED AT
9.5.4 - LOOKED AT Automation
9.5.5 - PURCHASE Automation
9.5.6 - PURCHASE Upsell Automation
9.6 - Automations Map
6 Topics
10.1 - CRM Intro - Pipelines and Stages
10.2 - Adding and Manipulating Deals
10.3 - Add a Deal with an Automation
10.4 - Deal Scoring
10.5 - CRM Automations
10.6 - Users and Groups
1 Topic
11 - Reports
1 Topic
*** Old Course Up Next ***
2 Topics
Introduction
Dashboard Update
3 Topics
Intro to AC
AC Dashboard
Advanced Settings
1 Topic
Tags
4 Topics
Create A List
Custom Fields
AC Forms
Editing Contacts
3 Topics
Email Builder
Message Variables
Conditional Blocks
3 Topics
Standard Campaigns
Split Test Campaigns
List Segmentation
9 Topics
Intro and Triggers
Actions
Basic Strategy
Straight Line Automation
Lead Magnet Delivery
Multiple Lead Magnets
Purchase Automations
Upsell Automations
Labels & Activation
5 Topics
Intro & "Wait Until"
If/Else
Goals
Split Tests
Webhooks & Zapier
10 Topics
Strategy Overview
Automation Overview
The ACTIVE Tag
Mac Daddy
Automation: Lead Magnet
Automation: Main Series
Automation: Add Tag LOOKED AT
Automation: LOOKED AT
Automation: Purchase
Automation: Upsell
1 Topic
Reports
The ActiveCampaign & Interest Driven Sales Funnels Course
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